In 2016, EY launched a new advisory service called “Future Work Now” that helps companies transition into the digital age by creating inspirational environments and developing procedures to maximize performance of their future workforce. Big Picture was tasked with creating a video to take viewers through a “day in the life” of an up-and-coming manager while demonstrating the structural pillars of Future Work Now.
While our creative team worked on conceptual design, our production team lined up two locations and a 35-person crew for a three-day shoot with more than 50 actors and extras playing in multiple scenes. We created a fictitious global water purification company and our art department branded the offices with the “Pure Maji” logo. Every scene had a modern day look combined with a slightly futuristic flare. The video now lives on EY’s Future Work Now website.